June 16, 2025 – Charlotte, NC – The Charlotte Independence Soccer Club (CISC) promotes Sarah Oechslin to Director of Marketing and Promotions. “I’m incredibly grateful for the opportunity to step into this new role. I appreciate the trust and support from the club, and I’m excited to continue contributing to its growth, success, and impact in the community”, said Sarah Oechslin. In this new role, Sarah will lead the Marketing and Promotions team, driving strategic initiatives to enhance the club’s visibility, strengthen community connections, and support player recruitment and retention. Her responsibilities will include sponsorship fulfillment, digital content creation, community outreach, event coordination, internal communications, and more. "Sarah has done an exceptional job since joining us a year ago. From day one, she has been a leader in our club, and that leadership has been felt throughout our community. Our staff, players, and members have warmly embraced her — and she, in turn, has fully embraced our club’s culture and values," said Thomas Finlay, CEO. "Her impact has been clear, and we’re excited to see her take on this new role as we continue to evolve and grow as a club. We look forward to the future with Sarah helping lead the way". Over the past year, Sarah has served as both Brand Engagement and Events Specialist and Manager of Marketing Engagement and Events. In these roles, she played a pivotal role in increasing member engagement, executing club-wide initiatives, and expanding the club’s promotional reach. Her marketing background includes experience with ECU Athletics, the Carolina Hurricanes, UNC Health Cary Orthopaedics, and North Carolina FC Youth. She holds a Bachelor of Science degree in Communication Studies with a concentration in Public Relations from East Carolina University. Sarah’s promotion is a testament to her leadership, creativity, and continued dedication to advancing the mission of the Charlotte Independence Soccer Club.