Friefeld spreading awareness through fun and engaging content
September 18th, 2024 - Charlotte, NC - The Charlotte Independence Soccer Club (CISC) promotes Nate Friefeld to Manager of Digital Media & Content Marketing.
“Nate has been a tremendous asset to our club over the past few years,” said CEO Thomas Finlay. “His ability to connect with everyone who meets him and his exceptional work in capturing the essence of our club are truly unique. Nate’s commitment and passion for ensuring the transparency of our culture through digital media are industry leading. With his new responsibilities and oversight, we are confident he will continue to excel and take his contributions to the next level.”
Nate will oversee the digital media management and execution for Independence programs, which includes our professional partners. His responsibilities also include membership communication, community event coverage, social promotion during tournaments, and maintaining relationships with sponsors and the First Team.
“Over the past two and a half years, Charlotte Independence Soccer Club has truly become a home for me. The staff, players, and entire community have welcomed me as one of their own," said Nate Friefeld. "I’m excited to keep capturing and sharing everyone’s stories as I take on this new role. Most importantly, I look forward to strengthening the relationships with our players and families, which makes the creative process even more meaningful."
Since joining the club in the spring of 2022, Nate has played a key role in boosting the club’s social presence through his photography, videography, and relationship building. This includes traveling with boys and girls competitive programs to provide media coverage to highlights the youth player experience and promote The Independence Way.
“I always had the interest in working in the digital space but combining that with my passion for sports makes it truly unmatched.” said Nate Friefeld.
Nate earned a Bachelor of Science in Advertising Management from Michigan State University, where he also served as Vice President of Communications on the Interfraternity Council for Fraternity & Sorority Life. In this role, he implemented social media strategies to guide organizations on how to promote on social. Additionally, Nate worked as a freelance photographer, collaborating with MSU Hillel, fraternities, sororities, and other student organizations.
After graduating, Nate pursued an MBA in the Corporate program at Clemson University, where he discovered his passion for social media. This led him to pursue a Master of Arts in Mass Communication with a concentration in Social Media from the University of Florida which he recently completed in August 2023.
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